It works by raising rates in spring, only to lower them back to the regular price in the summer and call it a “sale“.
Monday, AirTran announced a so-called “System-Wide Summer Sale.” FareCompare.com looked at the price history and found that instead, AirTran had raised prices, then lowered them, calling the delta a “sale.”
To be fair, I don’t think that this practice is all that uncommon in other businesses as well, but we don’t really write about those do we? Check FareCompare and FareCast before you buy airplane tickets anywhere from any carrier.
